IN A NUTSHELL

Word seamstress, Co-Founder of Manservants, Pop Culture Encyclopedia, Part Witch.

A NUTSHELL IS NO PLACE FOR A PERSON

I started as a copywriter in advertising and then co-founded ManServants in 2014. Contrary to my parents' assumptions, I am not running a male brothel. I've been the brand's storyteller and content maker ever since. I could write a book about what that's like, and in fact, I did. In any given conversation, I flow from talking about the Medicis to The Kardashians to Middle Eastern politics in the same 30-second span. Bringing to life the crazy or creative ideas that live inside my head is my favorite kind of play.

EXPERIENCE

2014 - PRESENT ManServants, Inc, New York
Co-Founder and CCO
I created a luxury experience around men adoring women, and built a brand that people love. I’ve build social channels from the ground up, and write for it everyday, developed the training program for ManServants, pitched TV networks, forged partnerships with Gansevoort Hotel, Macy’s, Moda Operandi, and Armani, and gave myself an education on growth marketing.

2018 - Studio 33
Freelance Creative Consultant & Copywriter
Consulted on company branding, wrote the website, and manifestos on the yoga studio walls.

2017-18 - Refinery 29
Freelance Writer
Wrote articles on skincare routines, and starting my own business.

2016 - Hannah Floreman Private Jeweler
Freelance Creative Consultant & Copywriter
Consulted on company branding, marketing direction, and wrote the website.

2012 – 2014 AKQA, San Francisco
Copywriter
I created digital and social campaigns for Stella Artois, Call of Duty, and Bud Light Platinum. Was the social voice behind Bud Light, and created their highest liked post of all time. I also worked on the content strategy on Target Style.

2012 - Cutwater
Creative Intern
I created an interactive campaign for their annual Holiday card.

20122 – Karsh/Hagan
Creative Intern
Wrote a radio spot for Pinnacle Bank.

EDUCATION

Miami Ad School, San Francisco / Copywriting / October 2011 – December 2012
University of Colorado, Boulder / Creative Advertising & Philosophy / August 2007 – May 2011

EXPERTISE

Copywriting, UX writing, Social, Content & Branding, Creative Consulting, Humor.

CONTACT

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